Joe Public Belgium wins Bronze Euro Effie and claims title of ‘Most Effective Agency’
We are thrilled to announce that Joe Public has brought home a Bronze Euro Effie for the ‘Stream Big’ campaign with VTM GO in the Best of Europe category. This international recognition is the cherry on top of an incredible year. By adding this win to our national Gold (Foodbag) and Silver (MyFamily) Effies, we officially claimed the title of 'Belgium's Most Effective Agency'.
It proves what we at Springbok have believed in all along: the perfect balance between digital innovation and pragmatic creativity is the only true path to effectiveness.
The journey to the European stage began when VTM GO and Joe Public won a Belgian Gold Effie in 2024. The European jury confirmed that success with a Bronze award. Reaching the number one position in the Belgian Effie Index isn’t a one-off lucky shot; it is the result of consistent performance. With a Gold Effie for Foodbag (24 points), a Silver Effie for MyFamily (12 points), and now an international Bronze Euro Effie for VTM GO (6 points), we have achieved the highest total score in the country.
We attribute this winning streak to a clear, result-driven philosophy. We prioritize measurable impact above all else through our ‘menu-based’ model. A model built on transparency and a focus on output rather than billed hours.
We are proud to be named the 'Most Effective Agency', but we are even prouder of the tangible business impact we’ve realized for our clients. This title is the ultimate validation of our philosophy.
Head of Joe Public Belgium
This success is also proof of the power of our network. We combine the pragmatic, no-nonsense creativity of Joe Public with the robust, data-driven expertise of the Springbok group. Additionally, our connection with Joe Public hubs in Amsterdam and South Africa allows us to apply international expertise to local challenges.
It’s a structure that ensures the ‘big Idea’ is always backed by data, without killing the magic. By blending Springbok’s technological strength with Joe Public’s creative guts. We don’t just make ads, we make brands grow.